Pronounced just like Hailey, natively from Cuba, yes, born and raised, hence the spelling of my name y hablo perfecto Español!
I’m all about those numbers, sales strategies, and goal crushing! Which makes me, the gal behind it all at Cutting Edge! Think of me as your personal trainer, but for your business (after all, that's what a business coach is, right?), making sure you’re hitting your targets, pushing the junk out you, and whipping that business into shape!
I approach coaching from a very distinctive angle, your profit! Based on what your profit tells me (whether you're making money or not, or want to make more), together, we:
1. Establish your goals, end-vision, and what matters to you
2. Restore the broken pieces back to their original intent, whether that'd be your costs, prices, packages, vendors, team, or anything at all
3. Build from a stable and restored foundation, a profitable, scalable, and sustainable business
This Number's Queen is the proud recipient of a Business Administration with concentration in Finance degree from the one and only Florida International University ((FIU) — where’re my panthers at?). So, you can already imagine that to continue working at my corporate job was my only option thereafter, or so I thought. It wasn't until my husband mentioned something that blew me out of the water! Being a creative himself and the proud recipient of not one, but two creative degrees, (I’ve got a graphic designer and a photographer all in one, it doesn’t get better than that!), hubby needed help with #allthethings business/strategy and I begin to realize that while this was super easy for me, it was just a little bit more complex for him!
And that's when I had my “AHA” moment!
I began to take all of my God-given gift, knowledge, and resources and geared them towards helping as many creatives as I possibly could. Since then, I’ve been able to help creatives, just like you, take the crazy-hot-mess "business" side of their business into something they’ve seen results in.